Using Illustrative Animation to Reinforce Health Insurance Concepts

CHALLENGE

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What is the most engaging way to explain the concept of adverse selection? How can we show this in a more visual way to engage students? Is there a different way to show this concept besides having a professor speak on a white background?

OUTCOME

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Distinctive illustrations, icons, and kinetic type on shades of blue color blocks for a vivid motion graphics explainer video to engage students. The professor explains how adverse selection happens in health insurance markets and why it is a problem.